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 Avon Fact File

Avon say: "In 1989, Avon Products, Inc. became the first major cosmetics company to end all animal testing for its products and ingredients, worldwide. Avon does not test ingredients on animals nor do we ask others to test on our behalf”

Though Avon’s policy at first sight appears to be ethical, it is very cleverly worded and carefully sidesteps the real issue.

Facts and Figures

  • EU legislation demands that newly developed ingredients are tested on animals, where no alternatives exist.

  • Avon continue to include new ingredients in their products – for instance, in 1997 Avon laboratories invented and patented AVC10 for use in their skincare products.

  • Avon have not as yet adopted a Fixed Cut Off Date, which would restrict them to using only ingredients which have been tested on animals before a specific date – the Fixed cut off date

  • The European Cosmetic Toiletry and Perfumery Association , of which Avon is a member defends the continuing introduction of new products saying “In essence these products are a response to consumer demand”

  • There is a simple solution to this – boycott companies whom have not yet adopted fixed cut off date policies.

Template letter to Avon

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